Tuesday, March 31, 2009

Facebook and sonic branding

It could be fun is Sonic Branding had a Facebook quiz-application: Which song are you? Then people should answer like 10 questions of who they are as a person, and based on the answers they would be catagorized as the arch-types which we had labeled with a song. Then the user would see which song they were. THis might create more attention to our newly sound branding-group which honestly has a very bad member-rate at the moment.
The only problem is that we dont want to be a corporate group, but a interest group. Maybe you can be both, but I believe in the interest of sound branding and not particular in the marketing of sonic branding when it comes to Facebook. This is mainly because we are a b2b company, and even though a lot of companies are at Facebook, a personal "which song are you?" quiz would send wrong signals of who we are, and what we do. But maybe we could make other initiatives?

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